Pop-up, Flows, Campaigns

7 - E-mail Marketing

About this lesson

In this lesson, you'll learn how to set up effective email marketing in Shopify using the three main email tools: Flow, Email, and Forms. With these apps, you can automate your emails, send campaigns, and collect more leads directly from your online store.

You'll learn this in the video:

Email pop-up form with Shopify Forms

  • How to set up a pop-up that collects emails from visitors.
  • How to provide a discount code or other incentive to get more signups.

Email automations with Shopify Flow

  • Set up automatic emails for abandoned baskets, order confirmations and win-back customers.
  • How to use automations to increase your sales without extra work.

Email campaigns with Shopify Email

  • Creating and sending newsletters and offer emails to your customer list.
  • Optimize your campaign emails to increase engagement and sales.

After this lesson, you'll have a fully functional email marketing strategy working for you around the clock. Follow along step by step and get your email marketing set up correctly!

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